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Lybra DemoDay: Will you be there?


Join us on Oct. 7 at 15:00 CET for Lybra’s DemoDay! The key to hotels’ COVID-19 recovery is Big Data & DemoDay will demonstrate how your property can use data to embrace the future of revenue management.

Through the demo of Lybra’s Assistant, the most comprehensive RMS on the market, you’ll see:

1. How many searches are being made for your destination?
2. What are potential guests looking for?
3. At what price?

You’ll learn how this data will help your property survive – and, even thrive! – during the ongoing pandemic. 🎯

Register for DemoDay today!

NOTE: This will be an Italian-language event. 🇮🇹

Lybra & HS LATAM Announce New Travel Tech APAC Online Conference, September 21-25, 2020


Rome, Italy – September 16, 2020 – Lybra – developer of the Assistant, the most advanced, machine learning, demand-centric revenue management system (RMS) available on the market, and HS LATAM – developer of state-of-the-art online distribution and competitor analysis solutions – is proud to announce the upcoming Travel Tech APAC Online Conference, taking place September 21-25, 2020. The Travel Tech APAC conference will feature expert speakers from top travel technology companies, including Lybra, Amadeus, SiteMinder, ReviewPro, eRevMax and many others.

The Travel Tech APAC conference was created to bring focus to the importance of operational technology to support hotels’ success – especially in a down market, as we are currently experiencing, due to the ongoing COVID-19 pandemic. The conferences were designed to bring together international travel technology companies and hoteliers from around the world for online networking opportunities. Finally, the Travel Tech APAC conference aims to create a forum for discussion and sharing of expertise from top travel technology experts to hoteliers, who are struggling to survive the effects of the ongoing Coronavirus pandemic.

“There are benefits for hotels in investing in operational technology today, to establish a strong foundation for a better financial future,” said Vinicius Geraldo, CEO of HS LATAM and Founder of Travel Tech. “Today, hoteliers are facing brand-new, never-before-seen market conditions and all types of operational technologies – be it revenue management, property management, channel management, rate shopping, etc. – are must-haves for hotels to maintain a competitive advantage today and into the future, no matter how the pandemic affects demand.”

“Because demand is at an all-time low, revenue management is an especially challenging part of operations for hoteliers who aren’t using technology to make pricing decisions,” said Fulvio Giannetti, CEO of Lybra and one of the expert speakers on Day 1 of the conference, which focuses on optimizing revenue. “Even for hoteliers already using an RMS, the unprecedented lack of demand makes all historical data useless and, unfortunately, the majority of traditional RMS rely predominantly on historical data to predict room rates. That means that traditional revenue management strategies and technologies have become obsolete and so, hoteliers need to prepare for the challenging, highly competitive ‘new normal’ of the post-pandemic travel industry.”

The conference is organized with one panel presentation on a specific topic, each day of the conference. Sessions include:

SEPTEMBER 21, 2020: New Tools & Trends for Hotel Revenue & Distribution Optimization

SEPTEMBER 22, 2020: Tech Trends + Innovations for Hotels – The Future of Travel & the Role of Technology

SEPTEMBER 23, 2020: Online Sales Trends for the Coming Years – Hotel Marketing

SEPTEMBER 24, 2020: Automation vs. Human Touch: The Impact on Operations & Customer Experience

SEPTEMBER 25, 2020: Digital Marketing Trends to Increase Revenue & Reservations

Full details and registration links for each session are available on the Travel Tech APAC website:

All hotels and/or travel technology companies are invited to attend the Travel Tech APAC Online Conference, from September 21-25, 2020, to learn more about the benefits of investing in technology now, to establish a foundation for a stronger financial future. Register today at, as spots are limited.  

To learn more about the upcoming Travel Tech APAC conference, to obtain a media pass or for an interview with the event organizers – Lybra and HS LATAM, please contact Jennifer Nagy at any time: or +1.786.420.1160.

Lybra will support and sponsor HS LATAM in organizing other regional Travel Tech conferences in the coming months, including Travel Tech LATAM from October 19-23, 2020, and Travel Tech EMEA on November 23, 2020. To find out more about these conferences, please contact Vinicius Geraldo, CEO of HS LATAM and Founder of Travel Tech, at


About Travel Tech

The Travel Tech series of online conferences will bring together companies with national and international renown in the hospitality, travel and tourism industries to address and dissect technology-related subjects within the global hospitality industry.

Travel Tech APAC is from September 21-25, 2020. Travel Tech LATAM is from October 19-23, 2020. Travel Tech EMEA is on November 23, 2020. Find out more and register for the upcoming Travel Tech APAC at

Are you attending The Virtual AI Summit on September 2-3?

AI Summit 2020 Banner

Come meet the Lybra team at The Virtual AI Summit 2020, taking place tomorrow (Sept. 2) and Sept. 3, 2020. 

Lybra’s CEO & Data Scientist, Fulvio Giannetti, and Chief Commercial Officer, Erik Muñoz, will be manning our virtual booth at the event – and will be ready to introduce you to Lybra’s Assistant RMS, an innovative, machine learning RMS, which was designed to improve the quality of hoteliers’ lives, by simplifying and automating revenue management operations to skyrocket their property’s bookings and revenue – even in times of decreased demand, like the current COVID-19 pandemic.

First, register for The Virtual AI Summit 2020 here.

Once you’ve registered, visit Lybra’s virtual booth to find out more about our company and our Assistant RMS. or to book a virtual appointment with our team. Through the virtual booth, you can also send messages directly to Fulvio and/or Erik, and discover some of our most effective revenue management tips (Hint: AI is a very important part of how the Assistant RMS will help your hotel survive – and even thrive! – during the ongoing COVID-19 crisis, or other times of unprecedented low demand!).

If you have any questions about the event or if you’d like to learn more about Lybra and the Assistant RMS before/after the show, please contact Erik Muñoz directly at

Hotel Meeting | 26-28 May

This wednesday our CBDO Kris Glabinski will be presenting on the first and the biggest Polish online hotelier conference, where 800+ hoteliers will attend.
The subject is sensitive. So many suggestions come from all vendors, consultants, yet the situation after covid is still unknown.

read more…

FITUR Madrid 2020

FITUR is one of the most important events for tourism professionals globally and the leading trade fair for European and Latin American markets.

read more…

Contact us for a quote or Book a Demo

Where We Are:


Lybra.Tech Srl P.I. & C.F:13739211004 Via Marsala 29h – Rome, Italy Phone: +39 06 5655 6932 email: