{"id":333093,"date":"2026-09-10T16:50:36","date_gmt":"2026-09-10T14:50:36","guid":{"rendered":"https:\/\/lybra.tech\/?p=333093"},"modified":"2026-09-10T17:00:42","modified_gmt":"2026-09-10T15:00:42","slug":"hotel-lungolivigno-etude-de-cas","status":"publish","type":"post","link":"https:\/\/lybra.tech\/fr\/hotel-lungolivigno-etude-de-cas\/","title":{"rendered":"H\u00f4tel Lungolivigno – \u00c9tude de cas"},"content":{"rendered":"[vc_row type=\u00a0\u00bbfull_width_background\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb column_margin=\u00a0\u00bb100px\u00a0\u00bb equal_height=\u00a0\u00bbyes\u00a0\u00bb content_placement=\u00a0\u00bbtop\u00a0\u00bb column_direction=\u00a0\u00bbdefault\u00a0\u00bb column_direction_tablet=\u00a0\u00bbdefault\u00a0\u00bb column_direction_phone=\u00a0\u00bbdefault\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb top_padding=\u00a0\u00bb6%\u00a0\u00bb constrain_group_1=\u00a0\u00bbyes\u00a0\u00bb bottom_padding=\u00a0\u00bb6%\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb row_border_radius=\u00a0\u00bbnone\u00a0\u00bb row_border_radius_applies=\u00a0\u00bbbg\u00a0\u00bb row_position_desktop=\u00a0\u00bbdefault\u00a0\u00bb row_position_tablet=\u00a0\u00bbinherit\u00a0\u00bb row_position_phone=\u00a0\u00bbinherit\u00a0\u00bb overflow=\u00a0\u00bbvisible\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″ gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb shape_divider_position=\u00a0\u00bbbottom\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb shape_type=\u00a0\u00bb\u00a0\u00bb gradient_type=\u00a0\u00bbdefault\u00a0\u00bb][vc_column column_padding=\u00a0\u00bbpadding-2-percent\u00a0\u00bb column_padding_tablet=\u00a0\u00bbinherit\u00a0\u00bb column_padding_phone=\u00a0\u00bbinherit\u00a0\u00bb column_padding_position=\u00a0\u00bbright\u00a0\u00bb flex_gap_desktop=\u00a0\u00bb10px\u00a0\u00bb column_element_direction_desktop=\u00a0\u00bbdefault\u00a0\u00bb column_element_spacing=\u00a0\u00bbdefault\u00a0\u00bb desktop_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_backdrop_filter=\u00a0\u00bbnone\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_position=\u00a0\u00bbdefault\u00a0\u00bb gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″ width=\u00a0\u00bb1\/3″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb animation_type=\u00a0\u00bbdefault\u00a0\u00bb enable_animation=\u00a0\u00bbtrue\u00a0\u00bb animation=\u00a0\u00bbfade-in-from-bottom\u00a0\u00bb animation_easing=\u00a0\u00bbdefault\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb border_type=\u00a0\u00bbsimple\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb column_padding_type=\u00a0\u00bbdefault\u00a0\u00bb gradient_type=\u00a0\u00bbdefault\u00a0\u00bb][image_with_animation image_url=\u00a0\u00bb333102″ image_size=\u00a0\u00bbfull\u00a0\u00bb max_width=\u00a0\u00bbcustom\u00a0\u00bb animation_type=\u00a0\u00bbentrance\u00a0\u00bb animation=\u00a0\u00bbNone\u00a0\u00bb animation_movement_type=\u00a0\u00bbtransform_y\u00a0\u00bb hover_animation=\u00a0\u00bbnone\u00a0\u00bb alignment=\u00a0\u00bb\u00a0\u00bb border_radius=\u00a0\u00bbnone\u00a0\u00bb box_shadow=\u00a0\u00bbnone\u00a0\u00bb image_loading=\u00a0\u00bbdefault\u00a0\u00bb max_width_custom=\u00a0\u00bb10vw\u00a0\u00bb max_width_custom_tablet=\u00a0\u00bb50vw\u00a0\u00bb max_width_custom_phone=\u00a0\u00bb50vw\u00a0\u00bb][divider line_type=\u00a0\u00bbNo Line\u00a0\u00bb custom_height=\u00a0\u00bb3vh\u00a0\u00bb custom_height_tablet=\u00a0\u00bb2vh\u00a0\u00bb custom_height_phone=\u00a0\u00bb2vh\u00a0\u00bb][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh4″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbH\u00f4tel Lungolivigno\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]\n

Une famille, une passion, des d\u00e9cisions bas\u00e9es sur les donn\u00e9es<\/h3>\n[\/vc_column_text][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]\n
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Un \u00e9tablissement alliant tradition et innovation au c\u0153ur des Alpes<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n[\/vc_column_text][\/vc_column][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_tablet=\u00a0\u00bbinherit\u00a0\u00bb column_padding_phone=\u00a0\u00bbinherit\u00a0\u00bb column_padding_position=\u00a0\u00bbtop\u00a0\u00bb top_margin=\u00a0\u00bb0″ top_margin_tablet=\u00a0\u00bb-35px\u00a0\u00bb top_margin_phone=\u00a0\u00bb-35px\u00a0\u00bb bottom_margin_phone=\u00a0\u00bb25px\u00a0\u00bb flex_gap_desktop=\u00a0\u00bb10px\u00a0\u00bb column_element_direction_desktop=\u00a0\u00bbdefault\u00a0\u00bb column_element_spacing=\u00a0\u00bbdefault\u00a0\u00bb desktop_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_backdrop_filter=\u00a0\u00bbnone\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_position=\u00a0\u00bbdefault\u00a0\u00bb gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″ width=\u00a0\u00bb2\/3″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb animation_type=\u00a0\u00bbdefault\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb border_type=\u00a0\u00bbsimple\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb column_padding_type=\u00a0\u00bbdefault\u00a0\u00bb gradient_type=\u00a0\u00bbdefault\u00a0\u00bb][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbdefault\u00a0\u00bb font_style=\u00a0\u00bbp\u00a0\u00bb stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_content=\u00a0\u00bbLungolivigno Hotels : tradition, innovation et strat\u00e9gie de revenue management pilot\u00e9e par les donn\u00e9es\u00a0\u00bb font_size=\u00a0\u00bb22px\u00a0\u00bb font_line_height=\u00a0\u00bb1.7″ animation_delay=\u00a0\u00bb500″ text_direction=\u00a0\u00bbdefault\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]Depuis plus de 60 ans, Lungolivigno est une r\u00e9f\u00e9rence incontournable de l’hospitalit\u00e9 alpine. N\u00e9 en 1962 de la vision de la famille Giacomelli, le groupe s’est d\u00e9velopp\u00e9 en maintenant un lien fort avec le territoire et une philosophie alliant tradition, innovation et attention port\u00e9e \u00e0 l’exp\u00e9rience client. Aujourd’hui, Lungolivigno est un groupe diversifi\u00e9 comprenant des h\u00f4tels, des restaurants, des boutiques et d’autres activit\u00e9s, offrant une vision de l’accueil capable de valoriser chaque facette de la montagne.<\/span><\/p>\n

Pour soutenir cette croissance et faire face \u00e0 un march\u00e9 de plus en plus dynamique, le groupe a choisi de s’appuyer sur <\/span>Lybra Assistant<\/b>, en adoptant une approche du Revenue Management davantage orient\u00e9e vers les donn\u00e9es et l’automatisation. Le r\u00e9sultat est une strat\u00e9gie tarifaire plus pr\u00e9cise, r\u00e9active et partag\u00e9e entre les \u00e9tablissements, ce qui a contribu\u00e9 \u00e0 am\u00e9liorer sensiblement les performances du groupe.<\/span>[\/vc_column_text][divider line_type=\u00a0\u00bbNo Line\u00a0\u00bb custom_height=\u00a0\u00bb3vh\u00a0\u00bb][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh3″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbLe d\u00e9fi\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]Avant d’adopter Lybra Assistant, Lungolivigno Hotels avait pour objectif de faire \u00e9voluer sa strat\u00e9gie de Revenue Management afin de soutenir la croissance d’un groupe compos\u00e9 de plusieurs \u00e9tablissements dans l’une des destinations alpines les plus comp\u00e9titives d’Europe.<\/span><\/p>\n

Les principaux d\u00e9fis \u00e9taient les suivants :<\/span><\/p>\n

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  • Optimiser les tarifs en temps r\u00e9el en suivant l’\u00e9volution de la demande.<\/span><\/li>\n
  • G\u00e9rer une strat\u00e9gie de revenue coordonn\u00e9e entre les diff\u00e9rents \u00e9tablissements du groupe.<\/span><\/li>\n
  • Fonder les d\u00e9cisions sur des donn\u00e9es pr\u00e9visionnelles fiables, tenant compte de l’environnement ext\u00e9rieur et non plus seulement de l’exp\u00e9rience et du pass\u00e9 de l’entreprise.<\/span><\/li>\n
  • R\u00e9duire le temps consacr\u00e9 aux t\u00e2ches op\u00e9rationnelles et manuelles.<\/span><\/li>\n
  • Maximiser les revenus et la rentabilit\u00e9 en saisissant rapidement les opportunit\u00e9s du march\u00e9.<\/span><\/li>\n<\/ul>\n[\/vc_column_text][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh3″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbLa solution\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]Pour atteindre ces objectifs, Lungolivigno Hotels a choisi <\/span>Lybra Assistant<\/b>, mettant en \u0153uvre une strat\u00e9gie de Revenue Management plus \u00e9volu\u00e9e, automatis\u00e9e et pilot\u00e9e par les donn\u00e9es.<\/span><\/p>\n

    Gr\u00e2ce \u00e0 la plateforme, il a \u00e9t\u00e9 possible de :<\/span><\/p>\n

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    • Automatiser les mises \u00e0 jour tarifaires en fonction de la demande et du march\u00e9.<\/span><\/li>\n
    • Suivre en permanence les principaux KPI via des tableaux de bord mis \u00e0 jour en temps r\u00e9el.<\/span><\/li>\n
    • Exploiter les analyses pr\u00e9dictives pour prendre des d\u00e9cisions plus rapides et \u00e9clair\u00e9es.<\/span><\/li>\n
    • R\u00e9duire au minimum les op\u00e9rations manuelles de saisie des prix initiaux.<\/span><\/li>\n
    • Lib\u00e9rer du temps sur les activit\u00e9s op\u00e9rationnelles pour se concentrer davantage sur la planification strat\u00e9gique.<\/span><\/li>\n<\/ul>\n[\/vc_column_text][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh3″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbR\u00e9sultat : plus d’efficacit\u00e9, moins d’interm\u00e9diation, plus de valeur\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]L’adoption de Lybra Assistant a contribu\u00e9 \u00e0 am\u00e9liorer significativement les performances du groupe.<\/span><\/p>\n
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      • Une strat\u00e9gie tarifaire plus dynamique et r\u00e9active.<\/span><\/li>\n
      • Des d\u00e9cisions plus rapides gr\u00e2ce au support des donn\u00e9es pr\u00e9dictives.<\/span><\/li>\n
      • Une plus grande efficacit\u00e9 op\u00e9rationnelle dans la gestion quotidienne du Revenue Management.<\/span><\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=\u00a0\u00bbfull_width_background\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb column_margin=\u00a0\u00bb80px\u00a0\u00bb column_direction=\u00a0\u00bbdefault\u00a0\u00bb column_direction_tablet=\u00a0\u00bbdefault\u00a0\u00bb column_direction_phone=\u00a0\u00bbdefault\u00a0\u00bb bg_color=\u00a0\u00bb#f7f7f7″ scene_position=\u00a0\u00bbcenter\u00a0\u00bb top_padding=\u00a0\u00bb6%\u00a0\u00bb bottom_padding=\u00a0\u00bb10%\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb row_border_radius=\u00a0\u00bbnone\u00a0\u00bb row_border_radius_applies=\u00a0\u00bbbg\u00a0\u00bb row_position_desktop=\u00a0\u00bbdefault\u00a0\u00bb row_position_tablet=\u00a0\u00bbinherit\u00a0\u00bb row_position_phone=\u00a0\u00bbinherit\u00a0\u00bb overflow=\u00a0\u00bbvisible\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″ gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb shape_divider_position=\u00a0\u00bbbottom\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb gradient_type=\u00a0\u00bbdefault\u00a0\u00bb shape_type=\u00a0\u00bb\u00a0\u00bb][vc_column column_padding=\u00a0\u00bbpadding-2-percent\u00a0\u00bb column_padding_tablet=\u00a0\u00bbinherit\u00a0\u00bb column_padding_phone=\u00a0\u00bbinherit\u00a0\u00bb column_padding_position=\u00a0\u00bbright\u00a0\u00bb top_margin=\u00a0\u00bb0″ top_margin_tablet=\u00a0\u00bb0″ top_margin_phone=\u00a0\u00bb25px\u00a0\u00bb flex_gap_desktop=\u00a0\u00bb10px\u00a0\u00bb column_element_direction_desktop=\u00a0\u00bbdefault\u00a0\u00bb column_element_spacing=\u00a0\u00bbdefault\u00a0\u00bb desktop_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb sticky_content=\u00a0\u00bbtrue\u00a0\u00bb sticky_content_functionality=\u00a0\u00bbjs\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_backdrop_filter=\u00a0\u00bbnone\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_position=\u00a0\u00bbdefault\u00a0\u00bb gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″ width=\u00a0\u00bb1\/3″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb animation_type=\u00a0\u00bbdefault\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb border_type=\u00a0\u00bbsimple\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb column_padding_type=\u00a0\u00bbdefault\u00a0\u00bb gradient_type=\u00a0\u00bbdefault\u00a0\u00bb][image_with_animation image_url=\u00a0\u00bb333103″ image_size=\u00a0\u00bbfull\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb max_width_mobile=\u00a0\u00bbdefault\u00a0\u00bb animation_type=\u00a0\u00bbentrance\u00a0\u00bb animation=\u00a0\u00bbGrow In\u00a0\u00bb animation_easing=\u00a0\u00bbdefault\u00a0\u00bb animation_movement_type=\u00a0\u00bbtransform_y\u00a0\u00bb hover_animation=\u00a0\u00bbnone\u00a0\u00bb alignment=\u00a0\u00bbcenter\u00a0\u00bb border_radius=\u00a0\u00bbnone\u00a0\u00bb box_shadow=\u00a0\u00bbnone\u00a0\u00bb image_loading=\u00a0\u00bbdefault\u00a0\u00bb mask_enable=\u00a0\u00bbtrue\u00a0\u00bb mask_size=\u00a0\u00bbcontain\u00a0\u00bb margin_bottom=\u00a0\u00bb20px\u00a0\u00bb margin_bottom_phone=\u00a0\u00bb35px\u00a0\u00bb][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh5″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbEntretien avec\u00a0\u00bb][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh3″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbRiccardo Comandi\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1787650305322{margin-top: -15px !important;}\u00a0\u00bb el_class=\u00a0\u00bbtesto-specs-intervista\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]\n

        Revenue & Distribution Manager H\u00f4tel Lungolivigno<\/h4>\n[\/vc_column_text][\/vc_column][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_tablet=\u00a0\u00bbinherit\u00a0\u00bb column_padding_phone=\u00a0\u00bbinherit\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb flex_gap_desktop=\u00a0\u00bb10px\u00a0\u00bb column_element_direction_desktop=\u00a0\u00bbdefault\u00a0\u00bb column_element_spacing=\u00a0\u00bbdefault\u00a0\u00bb desktop_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb background_color_opacity=\u00a0\u00bb1″ background_hover_color_opacity=\u00a0\u00bb1″ column_backdrop_filter=\u00a0\u00bbnone\u00a0\u00bb column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb column_link_target=\u00a0\u00bb_self\u00a0\u00bb column_position=\u00a0\u00bbdefault\u00a0\u00bb gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3″ width=\u00a0\u00bb2\/3″ tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb animation_type=\u00a0\u00bbdefault\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb border_type=\u00a0\u00bbsimple\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh2″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbComment d\u00e9cririez-vous Lungolivigno Hotels ?\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]Lungolivigno est une entreprise familiale qui, depuis plus de soixante ans, constitue une r\u00e9f\u00e9rence pour l’hospitalit\u00e9 de haute qualit\u00e9 \u00e0 Livigno. N\u00e9 en 1962 de la vision de la famille Giacomelli, le groupe s’est d\u00e9velopp\u00e9 en conservant un lien fort avec le territoire et des valeurs telles que l’accueil, l’innovation et l’attention port\u00e9e \u00e0 l’exp\u00e9rience client. Aujourd’hui, il comprend des h\u00f4tels, des restaurants, des boutiques et de nombreuses activit\u00e9s qui permettent aux visiteurs de vivre la montagne sous toutes ses facettes.<\/span>[\/vc_column_text][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh2″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbPourquoi avez-vous d\u00e9cid\u00e9 d’adopter un Revenue Management System ? Quels besoins vous ont conduit \u00e0 ce choix ?\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]G\u00e9rer plusieurs \u00e9tablissements aux caract\u00e9ristiques diff\u00e9rentes n\u00e9cessite une strat\u00e9gie de revenue de plus en plus pr\u00e9cise et dynamique. Nous recherchions un outil nous permettant d’analyser le march\u00e9 en temps r\u00e9el, de pr\u00e9voir l’\u00e9volution de la demande et d’optimiser les tarifs plus rapidement. L’objectif \u00e9tait d’am\u00e9liorer encore les performances du groupe, tout en maintenant une strat\u00e9gie coh\u00e9rente entre tous les \u00e9tablissements.
        \nUn autre objectif fondamental dans le choix du produit \u00e9tait la possibilit\u00e9 de disposer de tableaux de bord mis \u00e0 jour en temps r\u00e9el, contenant tous les principaux indicateurs de revenue, capables d’offrir \u00e0 la fois des donn\u00e9es macro mais aussi une segmentation selon plusieurs points de vue.[\/vc_column_text][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh2″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbQuels facteurs vous ont convaincu de choisir Lybra Assistant par rapport aux autres solutions du march\u00e9 ?\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]Nous avons choisi Lybra Assistant car il offre un \u00e9quilibre id\u00e9al entre automatisation, simplicit\u00e9 d’utilisation et qualit\u00e9 d’analyse. La plateforme nous permet de prendre des d\u00e9cisions appuy\u00e9es par des donn\u00e9es fiables, sans renoncer au contr\u00f4le de la strat\u00e9gie. De plus, l’accompagnement de l’\u00e9quipe Lybra a toujours \u00e9t\u00e9 une valeur ajout\u00e9e tout au long du processus d’adoption.<\/span>[\/vc_column_text][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh2″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbQuelle est la fonctionnalit\u00e9 de Lybra Assistant que vous avez le plus appr\u00e9ci\u00e9e ?\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]La capacit\u00e9 du syst\u00e8me \u00e0 analyser en permanence la demande, le march\u00e9 et les performances, et \u00e0 transformer ces informations en suggestions tarifaires concr\u00e8tes. Cela nous permet de r\u00e9agir beaucoup plus rapidement aux changements du march\u00e9 et de saisir des opportunit\u00e9s qu’il aurait \u00e9t\u00e9 difficile d’identifier avec une gestion exclusivement manuelle.<\/span><\/p>\n

        Le tableau de bord avec les donn\u00e9es constamment mises \u00e0 jour est \u00e9galement tr\u00e8s appr\u00e9ci\u00e9 par tous les coll\u00e8gues qui ont acc\u00e8s au syst\u00e8me.<\/span>[\/vc_column_text][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh2″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbEn quoi Lybra Assistant a-t-il chang\u00e9 la gestion quotidienne du Revenue Management ?\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]Il a rendu notre travail beaucoup plus strat\u00e9gique. Aujourd’hui, nous consacrons moins de temps aux t\u00e2ches r\u00e9p\u00e9titives et pouvons nous concentrer davantage sur l’analyse des donn\u00e9es et la planification. Avoir toujours \u00e0 disposition des informations \u00e0 jour nous permet de prendre des d\u00e9cisions plus rapides, \u00e9clair\u00e9es et partag\u00e9es entre tous les \u00e9tablissements.<\/span>[\/vc_column_text][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh2″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbQuels sont les principaux b\u00e9n\u00e9fices que vous avez constat\u00e9s gr\u00e2ce \u00e0 notre RMS ?\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]Nous avons am\u00e9lior\u00e9 l’efficacit\u00e9 op\u00e9rationnelle, augment\u00e9 la qualit\u00e9 des d\u00e9cisions tarifaires et r\u00e9alis\u00e9 un gain de temps significatif, que nous pouvons consacrer \u00e0 d’autres activit\u00e9s. Tout cela s’est traduit par une augmentation des performances et une plus grande capacit\u00e9 \u00e0 nous adapter aux changements du march\u00e9.[\/vc_column_text][split_line_heading line_reveal_by_space_text_effect=\u00a0\u00bbletter-reveal-bottom\u00a0\u00bb font_style=\u00a0\u00bbh2″ stagger_animation=\u00a0\u00bbtrue\u00a0\u00bb content_alignment=\u00a0\u00bbdefault\u00a0\u00bb mobile_content_alignment=\u00a0\u00bbinherit\u00a0\u00bb animation_type=\u00a0\u00bbline-reveal-by-space\u00a0\u00bb link_target=\u00a0\u00bb_self\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb text_content=\u00a0\u00bbComment l’approche strat\u00e9gique du groupe a-t-elle \u00e9volu\u00e9 ?\u00a0\u00bb][\/split_line_heading][vc_column_text css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb text_direction=\u00a0\u00bbdefault\u00a0\u00bb]Notre approche est devenue de plus en plus orient\u00e9e vers les donn\u00e9es. Aujourd’hui, chaque d\u00e9cision est soutenue par des analyses pr\u00e9dictives et un suivi constant de la demande, nous permettant de planifier avec plus de pr\u00e9cision et de r\u00e9agir rapidement aux \u00e9volutions du march\u00e9.[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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