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The Next: the Future of Retail is Data-Driven

From the combination of Global Blue's historical data and Lybra Tech's predictive data comes The Next, the report designed to grow your business.

We answer your Questions

What is The Next?

The Next is an observatory that combines predictive and consolidated data to assess Tax Free Shopping performance, benchmark it against the reference market, and forecast the arrival of international tourists.

What is the purpose of The Next?

The Next is a tool that enables brands to make data-driven business decisions. Through the observatory, brands can analyze future tourism demand and the trends in Tax Free Shopping, gaining insights to make informed, data-driven choices for their business.

Who is The Next for?

The Next is designed for all brands looking to leverage innovative technologies to gain a competitive edge.

The Next

Key Information for Your Success

Global Blue’s Historical Data

Tax Free

What is the trend in Tax Free Business compared to your reference market?

Consumers

Which countries do your consumers come from?

Spending

How much do international tourists spend?

Lybra Tech’s Predictive Data

Trends

When are tourists planning to travel?

Nationality

Which nationalities are the most active?

Profile

What types of tourists will arrive?

Here are the main benefits of the Quarterly Report for your business:

Growth Forecasts

With insights into incoming flows, you can anticipate future demand and identify your company’s growth potential.

Competitive advantage

Identifying areas for improvement through market benchmarking allows you to stand out from the competition and enhance your offerings.

Training and development

The Quarterly Report enables you to better train your sales staff to welcome arriving nationalities, thereby enhancing the customer experience.

In-store product/offering

With the Quarterly Report, you can anticipate product mixes and sizes aligned with your customers’ needs, improving your in-store offerings.

Marketing activities

The Quarterly Report helps optimize your marketing investments and planning, providing essential information to create targeted marketing and communication content for incoming nationalities, thereby improving your audience engagement.

The Value of Partnership

Global Blue and Lybra Tech, together for a Data-Driven present.

Leader in Tax Free Shopping services and expert in non-EU tourist flows. A strategic partner for developing retail strategies.

Specialized in technology and data analysis for the tourism sector. Together with Zucchetti, it has developed the Travel Data Lake: the largest predictive hub for tourist flows in Italy.

Leader in Tax Free Shopping services and expert in non-EU tourist flows. A strategic partner for developing retail strategies.

Specialized in technology and data analysis for the tourism sector. Together with Zucchetti, it has developed the Travel Data Lake: the largest predictive hub for tourist flows in Italy.

Get in touch.

    The Next: the Report that grows your Business