Hotel Bären am Bundesplatz
Historic Charm and Modern Comfort in the Heart of Bern
Located just steps from Bern’s iconic Federal Palace, Hotel Bären am Bundesplatz offers a unique blend of timeless elegance and contemporary comfort. Experience the welcoming atmosphere of this historic boutique hotel, perfectly positioned for discovering the rich culture and charm of Switzerland’s capital.
Precision, Performance, and Progress: Hotel Bären’s Journey with Lybra Assistant
Challenges Faced by Hotel Bären am Bundesplatz
- Needed to optimize their pricing strategy to remain competitive in the Bern hospitality market.
- Required in-depth data analysis using historical bookings, market data, and competitor rates.
- Faced the need for real-time dynamic price adjustments to maximize revenue per room.
- Manual processes were time-consuming and inefficient.
- Needed to improve responsiveness to market changes.
Why Lybra Assistant Was the Solution
-
Offered an all-in-one solution for pricing management, rate shopping, data analysis, statistics, and forecasting.
-
The “daily pickup” feature enabled accurate tracking of booking trends.
-
Provided real-time market data for faster strategic decision-making.
-
Autopilot mode and automated suggestions streamlined operations and improved response times.
-
Helped shift focus from routine tasks to strategic planning.
Results Achieved
-
Significant improvement in key performance indicators (KPIs).
-
Enhanced efficiency in daily revenue management tasks.
-
Faster reaction to market changes and pricing opportunities.
-
Stronger positioning and pricing strategy through advanced competitor analysis.
Why did you decide to implement a Revenue Management System (RMS)? What factors led you to this decision?
The following points were essential for us:
• Optimization of the pricing strategy.
• Data analysis based on market data, historical bookings, and competitor pricing.
• Dynamic price adjustment to maximize revenue per room.
• Daily time savings and operational efficiency.
• Real-time dynamic response.
Why did you choose Lybra Assistant RMS over another system? Which feature or characteristic of Lybra Assistant convinced you the most?
With Lybra, we found a complete package (rate shopper, pricing management, data analysis, statistics, trend forecasts, etc.) that allows us to stay competitive in a demanding market like Bern. An important feature for us is the “daily pickup,” which enables us to monitor booking trends with precision.
How has Lybra Assistant RMS changed your Revenue Management processes, both daily and strategic? What are the main benefits you've noticed in your work thanks to our RMS?
In our daily work, many time-consuming tasks such as price monitoring or market analysis have been automated. This allows us to focus more on strategy and less on routine activities. Thanks to up-to-date market data, we can react more quickly to changes, and with the automated suggestions or Autopilot mode, we can ensure faster response and processing times.
On a strategic level, we are able to develop long-term pricing strategies and, thanks to competitor analysis, more efficiently adjust our positioning and pricing strategy. Additionally, the system identifies trends and increases in market demand, allowing us to respond promptly.
What results have you achieved thanks to the collaboration with our RMS? (e.g., improved KPIs or increased revenue)
We have seen improvement in our most important KPIs, which have increased significantly.
Can you provide a brief statement about Lybra Assistant RMS?
Lybra meets our needs and helps us in our daily operations to optimize our most important KPIs, monitor our competitors, and maintain our strategy.
