


Demand Forecasting in Hotel Revenue Management: Key Success Factors You Need to Consider
Understanding hotel demand is a complex science, and it is based on the interplay of a range of different data sources. While this kind of forecasting can never be 100% certain, you can get a good idea of your projected demand by building as many of these sources into...
Where will the Chinese wave break?
One of the most anticipated news of world tourism: after months of tensions and (unexpected) protests by the Chinese people, the Dragon Country has finally loosened health restrictions. Strong criticism of the zero-Covid policy forced the government to cancel,...
The Glossary of Hotel Revenue Management
What is revenue management Revenue management is the process of analyzing and influencing revenue generated by a business or organization. The field of revenue management is constantly evolving and expanding, as new technologies and techniques are developed to...
How can future demand data help hotels increase revenue and plan a right marketing strategy?
Benefits of demand forecasting for hotel revenue Accurately forecasting future demand for hotel rooms can help hotels increase revenue in several ways. Here are the most important ones: Setting the right room rates By accurately forecasting demand, a hotel can set...